Orbatech took part in the 2016 Industries Paris trade show, at Villepinte from April 4th to 8th. Cutting-edge machine tools company thanks to partnership with Korean enterprise Doosan, Orbatech is a leader in its sector. For this trade show, the company to stand out from the competition around. That is the reason why they relied on ORECA Events, leading motorsport events agency.
The solution, to be implemented within the trade show, and which most suited Orbatech’s objectives was obvious: bringing interactive entertainment to the stand with two half-F1 simulators.
Attracting people with the world of Formula 1
Orbatech’s requests were easy: they wanted to jazz up their stand, hoping to entertain visitors, to make clients & prospects stay around and to meet new people who could potentially be interested in their commercial activities. ORECA set up and supervised the two ½ F1 simulators throughout the five-day event. The half F1 were also entirely customised with the colours of our client, ensuring maximum visual impact.
If you wish to create your event as part of a trade show, please do get in touch and send us your requests and objectives here.
Expert in motorsport, automotive and driving activities, ORECA Events has been supporting players within the automotive industry as well as enterprises across varied sectors for over 25 years, working on their brand & business issues. Relying on its history and experience, the agency can develop the right responses, ever-increasing in singularity and uniqueness, while also remaining innovative. Working fields include driving experiences, corporate events (seminars, track days, sports incentive and public relations, F1 simulator hires) logistics (hiring VIP spaces and hospitality spaces) automotive marketing consultancy.
Today ORECA Events employs 40 people full-time and organises over 150 events each year, with a turnover of 20M€. ORECA Events is a part of the ORECA Group, major motorsport player in France and worldwide for over 40 years.